by Rachel Whittaker | Jun 13, 2019 | Beauty Brands
I am going to be give you ONE key thing that you can do every month that’s going to show you how to create content that your followers will absolutely love on social media. It’s exceptionally easy and quick but will drive your reach and engagement. And we...
by Rachel Whittaker | Jun 12, 2019 | Beauty Brands
If you are as old as me you will remember a time before social media (dare I even say before email!) when if you wanted to grow a business you picked up the phone and knocked on doors. It was tough a real school of hard knocks. Now we are so lucky to have a choice of...
by Rachel Whittaker | May 29, 2019 | Uncategorised
One of the biggest challenges that I’ve heard from my Indie Beauty Rockstars is having to do all your social media on top of running your business. As a solopreneur myself, I’m aware of all the hats that you need to wear and how difficult that is. I thought it would...
by Rachel Whittaker | May 10, 2019 | Uncategorised
At In Cosmetics Global this year there was a lot of talk about how the beauty industry is dealing with sustainability and I kept hearing the phrase ‘do more with less’. So in this week’s blog I want to go a little deeper into the sustainability challenge and look in...
by Rachel Whittaker | May 1, 2019 | Beauty Brands
Recently Lush Cosmetics announced they were going to close down their social media accounts and it’s definitely got our industry buzzing and the marketing professionals questioning their sanity. I am totally hooked by it and have been busy researching, thinking and...
