When it comes to choosing a warehouse the old adage is definitely true. It’s all about LOCATION, LOCATION, LOCATION.
The whereabouts of your warehouse has a direct impact on your distribution costs and your service levels.
In this dynamic e-commerce fueled economy, which places speed and convenience of delivery at the top of consumers wishlists, having a warehouse and distribution facility in a central UK location is becoming ever more important.
So, where should you be looking for your warehouse?
Well, the ‘golden’ spot is quite literally in the Midlands Golden Triangle.
This rather glitzy label defines a rough area slap bang in the center of the country with it’s 3 sides made up of the M1, M6 and M42. In reality the area actually stretches up as far as North Nottinghamshire and down to Northamptonshire.
The UK’s premier location for logistics and distribution operations is packed with third party warehouses eager to work with beauty brands.
Why is the golden triangle so special?
The Midlands has around 150 million square feet of warehouse space and with land prices 35% less than the average, not only is their space for your brand but you can grab it at a great price.
The triangles fantastic central location means that 98% of the UK population can be reached within a 4 hour drive. Perfect for the ever popular yet demanding ‘same day’ and ‘next day’ deliveries.
The area is serviced by 2 major airports, Birmingham International and East Midlands. EMA boasts the UK’s largest dedicated pure freight hub and DHL, TNT, Parcelforce and UPS all have major operations based there.
2 rail freight terminals are based in the region with direct links across the country and out to Europe.
Major ports such as Grimsby and Felixstowe are a few hours away.
The area is quite literally a springboard into Europe!
Many of the UK’s major beauty retailers including Boots, Superdrug, John Lewis, Marks and Spencers, Asda and Tesco have large distribution sites in and around the triangle, making logistics cost effective and ‘on time’ delivery nearly 100% achievable.
Are you convinced yet?
Perhaps a quick look at the stella brands who have major bases in the triangle will persuade you.
Tesco – 1 million square feet of warehouse in Northampton at junction 18 of the M1. This is the largest massing of space in the company’s portfolio.
Wilkinson’s – A multi million pound distribution centre at Worksop in North Nottinghamshire.
B&Q – 850,000 square feet of state of the art warehouse also in Worksop.
Marks and Spencers – 900,000 square feet (that’s as big as 11 Wembley sized football pitches) of space designed to handle the increasing volume of online orders.
John Lewis – a 2.4 million square foot campus just off the M1 at Magna Park in the south of the region.
Boots – 2 huge automated sites at Nottingham and Burton.
I think you’ve got the picture.
Working with a warehouse in the Midlands Golden Triangle brings real advantages to your business.
Great costs, improved timeliness and faster point to point delivery.
If you’re in the market for a new warehouse then this is where you should be looking!
If you would like to have a chat about finding your new warehouse then drop me an email [email protected] or call on 07941 388769. Check out my website for more detail on how I may be able to help you. CLICK HERE.