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Why you should do more with less

Why you should do more with less

Sustainability is THE biggest challenge facing the beauty industry and every brand, regardless of size or revenue MUST do all they can to reduce their impact on the environment and help and guide their customers to be more green. In this blog we dive into ways indie beauty brands can be more sustainable and do more with less.

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What’s happening over at Lush Cosmetics?

What’s happening over at Lush Cosmetics?

Like me your jaw probably hit the floor when Lush made their recent announcement; in fact a whole load of you contacted me to ask “why are Lush Cosmetics leaving social media”!  I had a good think about it over my holiday and decided to get it all out in a blog. Hold on, I’m about to let it all out…………

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Why creating a WOW factor delivery experience should be every beauty brands top priority

Why creating a WOW factor delivery experience should be every beauty brands top priority

The delivery experience you offer your e-commerce customers is the single most important part of your customer journey; that’s why creating a WOW factor delivery experience should be every beauty brands top priority. In a recent survey over 50% of e-commerce consumers said they made decisions about which brand to buy from based on the choice and quality of delivery choices available. That’s over 50% of your customers checking your delivery options out. Will they pass the test? Click through to find out how you can create some serious delivery wow factor.

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How to build your dream business

How to build your dream business

I want to talk to you about how to build your dream business. First up, as far as I’m concerned you are already half way there. You have dared to dream. You have taken the hardest steps ever and committed to your big crazy dream of launching a beauty business! Click through and find out my top dream job building tip and welcome to the wonderful world of the beautypreneur.

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Inspirational books for female entrepreneurs

Inspirational books for female entrepreneurs

Reading is the lifeblood of any entrepreneur. Reading unlocks so many secrets and sprinkles magic dust on your journey. In this blog I share a stack of inspirational books for female entrepreneurs. I am deeply enthusiastic and passionate about entrepreneurial life and devour books, podcasts, conferences, webinars……. everything I can get my hands on to help me grow personally and drive my business forward. For me the entrepreneurial journey is not simply about my business, it’s about how that sits alongside and around my life. Being an entrepreneur for me is a lifestyle and so the books I have chosen aren’t just to do with business, they’re about self-care and wellness to. I hope they bring you as much pleasure, inspiration and motivation as they did me. If you have any awesome books you would like to share please pop them in the comments on my blog. I’m always on the look out for the next big read! Click through, have a read and leave a comment. Enjoy!

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The future of indie beauty

The future of indie beauty

The future of beauty is changing fast and the growth of individuality, authenticity and novelty puts indie brands at the centre of it all. In this blog I go deep on what your consumers are expecting from you and provide you with some great insights that will help you grow and develop your brand. Just click through to have a read, please leave a comment as I would love, to hear what you think and if you really enjoy it please share and pin it!

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