A huge happy good morning from a super sunny Nottingham!
Doesn’t the sun just make you feel incredible? I have woken up ready to rock this week and first job on my list is to blog to you. So get ready for a big old hit of motivation and inspiration. You have been warned!
In 7 days it will be July. That means we are officially half way through 2018!
I’m not sure where the year has gone. Things move so fast. It’s pretty hard to keep up isn’t it?
As solopreneurs its a real challenge to stay on top of our business. Our time is limited and in demand. When we get a chance to work that is quite literally what we do. We frantically cram as many things into what time we have available. This means we are constantly working IN our business not ON our business.
The result of this is that we are often unclear on exactly how our biz is performing.
Are we on target?
Are we set to achieve the goals we set ourselves in January?
Are we growing our tribe?
What marketing is working?
What strategies are falling short?
In my business I use a 90 model to keep myself on track and accountable.
This means I stop every 90 days or quarter and do a full review. I have to force myself because there is always work I should and need to be doing. But I know that I can be more structured, focused and effective if I stop regularly and work out whether I am going to make it to the end of the year with my goals and objectives ticked off.
And that’s what I want to talk to you about today. I want to encourage you to take some time out over the next couple of weeks and work ON your business.
I want to motivate you to really find out if you are going to make it to the end of the year smashing your goals.
So’ I’m going to share the EXACT review framework I use in my biz and that I work through with the Rockstars in my mentor program.
I’m going to show you how to get to grips with what’s really going on and share tips on how to tweak plans to get you back on track if things aren’t quite where they need to be.
Are you ready? Here we go!
Are you rocking your brand 90 day review
What you need
*A good couple of hours of uninterpreted time. I would recommend that you look to do this over a week. Perhaps a couple of hours a day. That way your brain keeps working unconsciously between sessions and its quite amazing what ideas it can come up with.
*A beautiful notebook. Nothing is more motivational than a stunning jotter. I always get myself a new one every year. I then use it to do all my reviewing and planning for the year. It never leaves my side and I have all my ideas, notes and results all in one place.
*Coffee and cake, tea and biscuits, Prosecco and nibbles. Whatever helps to get your creative juices flowing and your analytical brain ticking. If I’m honest I do a combination of all 3, not at the same time obvs!
*Access to all your social media and website stats and all your financial bumpf (technical term)
Work through the following 10 questions.
1.What went well this year/ quarter and why?
2.What bombed this year/ quarter and why?
3.By how many have you increased your email group?
4.By how many have you increased your social media followers?
5.What was your most successful blog and why?
6.What was your most successful social media post and why?
7.How much revenue did you make?
8.How much profit did you make?
9.What was your best achievement and what can you do to replicate it’s success?
10.What was your lowest moment and what have you learnt from it?
Tips to move forward
So now you have all the raw data the first thing I want to say is don’t panic. If things aren’t on track you still have a whole 6 months to turn it around. A whole 6 months to make a difference and rock your brand.
It’s time to make plans and set goals for the next 90 days.
If you need to generate more revenue plan some campaigns and activities to bring in the sales. Book a stall at a farmers market, design a marketing strategy to showcase your hero product, look at how you can increase your basket value are just a few examples that may help you out.
If you need to get yourself in front of more people and increase your audience have a look at the social media posts that have rocked for you and plan to do more of the same.
Stop wasting valuable time on marketing that consistently doesn’t work.
I think you get the idea. Having data about what is actually happening in your business means you can plan and strategise positively for the remainder of the year.
So, that’s it you now have the tools to ensure you are going to make it. You can go out and totally rock your brand!!!!
Every quarter I work personally, one to one with 6 brands and I am currently looking for my next 6. So, if you would like help to get rocking now is the perfect time to get in contact.
So, what do you get?
You get a full one to one VIP Day tailored specifically to you and your your brand. Most of time time unless you live somewhere remote this happens face to face. If we can’t physically meet then we do it online. You can do a full day or a serious of sessions over a few days. Following the VIP Day you get my unique 6 months support promise. I understand that it can take time for new skills and strategies to sink in and work out so the benefits of this day don’t stop at the end of the day. I am passionate about your success and so for 6 months after our day together I will be there to support you. Any questions or challenges just drop me an email or give me a call.
If you are looking to get your brand back on track and smash your 2018 goals I would recommend my Social Media for Indie Beauty Brands VIP Day. It will provide you with all the tools you need to reach your target audience and build relationships that drive sales. At the end of the day you will have confidence to go forward, an actionable plan, some awesome strategies and the knowledge that you’re not on your own and that I am there to help, guide and motivate you for a further 6 months.
My VIP Days cost £525 + VAT. And don’t forget that price includes both the one to one day and 6 months of support. You won’t find that value anywhere else.
Here’s what Into The Wylde had to say about their experience working with me,
“Rachel is so knowledgable and generous with her time and content. We met for a packed and inspiring VIP day in London recently, that Rachel had tailor made to my exact requirements. She thought of everything, even things I hadn’t even seen yet! Which, to be honest, is no surprise – You also get 6 months support after your VIP day too! She’s absolutely your go to girl, and I really don’t know why you’d go anywhere else! Go check her out and sign up immediately.”
If you would like to know more then book a free 30 minute call using the button on the right hand side of this page and we can chat about whether its the right option for you.
Looking forward to working with you.
Rachel ‘would love you to be one of my VIPs’ Whittaker
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