The delivery experience you offer your e-commerce customers is the single most important part of your customer journey; that’s why creating a WOW factor delivery experience should be every beauty brands top priority. In a recent survey over 50% of e-commerce consumers said they made decisions about which brand to buy from based on the choice and quality of delivery choices available. That’s over 50% of your customers checking your delivery options out. Will they pass the test? Click through to find out how you can create some serious delivery wow factor.read more
I want to talk to you about how to build your dream business. First up, as far as I’m concerned you are already half way there. You have dared to dream. You have taken the hardest steps ever and committed to your big crazy dream of launching a beauty business! Click through and find out my top dream job building tip and welcome to the wonderful world of the beautypreneur.read more
Reading is the lifeblood of any entrepreneur. Reading unlocks so many secrets and sprinkles magic dust on your journey. In this blog I share a stack of inspirational books for female entrepreneurs. I am deeply enthusiastic and passionate about entrepreneurial life and devour books, podcasts, conferences, webinars……. everything I can get my hands on to help me grow personally and drive my business forward. For me the entrepreneurial journey is not simply about my business, it’s about how that sits alongside and around my life. Being an entrepreneur for me is a lifestyle and so the books I have chosen aren’t just to do with business, they’re about self-care and wellness to. I hope they bring you as much pleasure, inspiration and motivation as they did me. If you have any awesome books you would like to share please pop them in the comments on my blog. I’m always on the look out for the next big read! Click through, have a read and leave a comment. Enjoy!read more
The future of beauty is changing fast and the growth of individuality, authenticity and novelty puts indie brands at the centre of it all. In this blog I go deep on what your consumers are expecting from you and provide you with some great insights that will help you grow and develop your brand. Just click through to have a read, please leave a comment as I would love, to hear what you think and if you really enjoy it please share and pin it!read more
If you want to get your beauty business noticed than whether you win or not entering awards can help you seriously up your marketing game and stand out from the crowd. Entering awards provides you with an incredible amount of fresh, interesting and gripping marketing content and in this blog I share 10 ways you can max that potential out.
Click through and have a read, let me know in the comments what your favourite tip is and if you are planning to enter any awards this year,read more
Most brand founders in the beauty industry start off as solopreneurs. Many of the biggest skincare businesses in the world started off in someone’s kitchen or back bedroom. So, the good news is you are not alone. I started my business mentoring beauty brands 5 years ago and guess what I’m a solopreneur too. Everything I teach and share in my community is designed specifically for beauty solopreneurs and in today’s blog I am bringing together my favourite solopreneur survival hacks. Click through and have a read, let me know which hack you like best, share any of your own and of course don’t forget to pin it. Loads of indie beauty hugs and love, Rachel xxread more
Find out why I think every beautypreneur should be attending events at least every quarter. I’m sharing my top seven reasons why every beautypreneur should be going to events regularly and then I’m going to list out my favourite annual industry events you might like to go to this year.read more
Want to know what beauty trends will be hitting the headlines in 2019 then check out my blog. Trend awareness is a key marketing tool and all beautypreneurs and beauty business owners should be talking up trends especially those that boost your brand awareness and showcase your products. I’d love to hear what you think the top beauty trends to look out for in 2019 are so do leave a comment on my blog page and of course if you enjoy it pin it!read more
In this blog I share my top 10 tips to help you plan for a perfect 2019. I take a look at planning techniques the social media platforms you need to embrace in 2019 and a few solopreneur survival hacks. Check it out, leave a comment, give it a pin and share it with all your awesome founder friends!read more
There are many things that prevent us from making our dreams a reality. Time, money, skill, knowledge and expertise to name a few. However in my eyes all of these are excuses. All of them can be mastered and overcome. There is one thing however that can cripple you and cause procrastination, indecision and even abandonment. In this blog I reveal the one thing that holds me back and is probably doing the same to you.read more
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