Social media is the greatest leveller ever. It provides indie brands with exactly the same opportunities as established ones. It opens up the world and provides you with the opportunity to share your passion and make a difference for FREE. To me that is totally awesome and super exciting. I do understand that it can be daunting though, a bit of an unknown, a big dark unmanageable, scary thing in the corner of your business that you know you have to get to grips with. In this blog I share my top 5 tips to improve your social media, make it manageable and more importantly enjoyable and effective!read more
I know that one of the biggest challenges you face when trying to grow your business is the fact that you are doing everything on your own. You are a one woman band.
I know because we are the same. All there is behind Indie Beauty Delivers is me. I face exactly the same challenges as you.
I want to reassure you in this blog that you can turn your passion into profit. All you need is a set of knockout systems and processes that guarantee a robust foundation on which to build a winning business.read more
It can often be the strategies and ideas that seem least likely, counterproductive, down right crazy, well outside the box and wild that generate the best results. In this blog I share two strategies that you have probably never thought of using to grow your business; in fact they are the complete opposite of what you probably think you should be doing. But to grow your brand in 2018 you need to be bold and brave. Do you dare to be different?read more
Its not enough to be green or organic anymore. To stand out and get noticed and make those valuable sales you need to be fresh and creative. Read on for my top 3 ‘GET NOTICED’ methods.read more
It’s essential to have a Distribution Strategy before approaching retailers. In this blog we show you how to research and design your strategy.read more
If you are dreaming of seeing your amazing products on the shelves of major retailers in 2018 then read on for a personalised road map to fast track your success.read more
Have you ever wondered how retailers decide the format of their in-store displays? Are you unsure what listing fees are and whether you will need to pay them? Do you want to know how to influence your in-store shelf position? Well, read on because all those questions and more are answered in this amazing guest blog.read more
Promotions are always a challenge for indie brands working with retailers. In this blog we look in detail at why retailers use promotions, what kind of promotions they run and how they expect you as brand owners to support them.read more
In this latest blog in the ‘How Retailers Work’ Series we pull the curtain back on PRICING and reveal the best way to calculate your recommended retail price.read more
In the fifth blog of our guest series taking us deep deep deep behind the scenes on how retailers think and work we take a really good look at how retailers manage their ranges and what you need to know about range management to impress their socks off.read more
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